aPriori Blog

Articles by Mark Rushton

Mark Rushton is an aPriori Senior Product Marketing Manager. With an engineering design background, Mark is focused on improving the product development process including research and strategy, positioning and messaging, product launch and go-to-market strategy, and sales and marketing enablement.

Mark Rushton

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Elevating Sustainable and Cost-Effective Design Initiatives With Additive Manufacturing

Discover how additive manufacturing slashes waste and emissions—and how aPriori simulations optimize designs, costs, and sustainable production.

Can Greenwashing Claims Sink Your Profits? What to Know and How to Respond

Avoid greenwashing lawsuits: use traceable, auditable sustainability data and aPriori’s maturity model to prove real carbon reductions.

3 Ways to Combat Inflation With Manufacturing Costing Insights

Fight inflation with manufacturing insights: catch design issues early, cut ECOs, hit cost targets, and speed time-to-market.

How The Green Business Regulations Will Affect You

Meet California’s 2026 climate rules: quantify Scope 3 emissions, audit suppliers, and cut CO2e using aPriori’s manufacturing insights.

6 Ways EU Automakers Can Outmaneuver Competitors in the Race Toward Net Zero

EU automakers racing to net-zero can win with lightweighting, circularity, sustainable sourcing, and digital tools for cost-carbon tradeoffs.

4 Steps to Optimizing Sustainable Design and Manufacturing

Explore aPriori’s four-stage sustainability maturity model to cut manufacturing carbon, choose greener suppliers, and boost profitability with data-driven design.

What Manufacturers Need to Know About the EU’s CBAM ‘Carbon Tax’

Prepare for EU CBAM: cut embodied carbon early using automated DFM, cost-carbon tradeoffs, and supply-chain reporting with aPriori.

Read Our 7 Best Product Sustainability and Innovation Posts of 2023

Catch up on 2023’s top sustainability blogs: CBAM readiness, digital twins, LCAs, green supply chains, and customer success stories.

Sustainable Manufacturing Outlook: Uncover ‘Hidden Carbon’

Uncover hidden embodied CO2e with data-driven design choices, cost-carbon tradeoffs, and greener supply chains to reach net-zero faster.

3 Examples to Reduce Your Carbon Footprint and Cut Manufacturing Costs

Three case studies reveal surprising cost-carbon tradeoffs across regions, materials, and processes—showing why data beats intuition for decarbonization.

See How Manufacturers Embrace Sustainable Development at MIC

Join MIC ’23 sustainability track to master net-zero, sustainable sourcing, and should-carbon strategies—without sacrificing profitability.

Innovating for Impact: Carrier’s Carbon Reduction Strategy

Carrier cut CO2e and costs with aPriori, accelerating EPD certification 33% and unlocking $21M annual savings.