aPriori Blog

Articles by Mark Rushton

Mark Rushton is an aPriori Senior Product Marketing Manager. With an engineering design background, Mark is focused on improving the product development process including research and strategy, positioning and messaging, product launch and go-to-market strategy, and sales and marketing enablement.

Mark Rushton

Subscribe to the aPriori Blog!

How Cost As A Key Performance Indicator (KPI) Impacts An Organization

Turn cost into a KPI: spot hidden liabilities early, sharpen forecasts, cut risk, boost margins, and accelerate product launches.

The Progression of Cost Maturity in Product Development

Cut NPI failures by building cost maturity early: data-driven estimates, cross-team collaboration, and aPriori-powered should-cost insights.

What’s New in aP Design: Thickness Visualization & Flow Appraisals

Cut NPI failures by building cost maturity early: data-driven estimates, cross-team collaboration, and aPriori-powered should-cost insights.

Forging Ahead with aPriori

Forging cost automation, simulation, DFM and sustainability analytics—delivering stronger parts, tighter tolerances, and less waste.

Design for eXcellence (DfX): Your Treasure Map for Product Success

Design for X turns product development into a guided treasure hunt—optimize manufacturability, cost, and sustainability with measurable trade-offs.

Unseen Design Engineering Challenges: What Leaders Can Do To Navigate Them

Real-time cost and manufacturability insights prevent late-stage surprises, align leaders, hit targets, and launch products on schedule.

What’s New in aP Design – December 2024

aP Design’s refreshed UX speeds scenarios, previews, and analysis, simplifying onboarding and boosting early cost, manufacturability, and carbon insights.

How ‘Shift Left’ Accelerates Time to Market for Advanced Manufacturing

Shift-left hardware development with Agile sprints, digital twins, and AI to catch cost and risk early, preventing delays.

Product Engineering: The Road to Achieving a $25K Electric Vehicle

EV sales rise, but affordability lags; use aPriori’s AI design and sourcing insights to hit the $25K EV target.

Decoding Design Buzzwords: Agile, Holistic, and Shift Left in Manufacturing

Agile, holistic, and shift-left methods speed hardware development; aPriori adds early cost, carbon, and manufacturability insights to remove bottlenecks.

Design Engineers: What You Don’t Know About Simulation Software Can Hurt You

Manufacturing simulation helps design teams balance cost, manufacturability, and sustainability early—cutting iterations, ECOs, waste, emissions, and time-to-market.

4 Ways to Accelerate Manufacturing Design

aP Design brings early cost, manufacturability, and CO2e insight, cutting ECOs and accelerating time-to-market through scenario-driven optimization.