Video

Revolutionizing Agriculture: Navigating Automation and Autonomy in Response to Labor Shortages

Sam Freesmeyer, a seasoned professional in the agricultural equipment industry, discusses the significant shift towards automation and autonomy in farming.

With over 40 years of experience, he observes that the increasing reliance on technology is not just a result of its advancement but is primarily driven by a shortage of skilled labor. Both rural farm operators and machinery industries are grappling with the challenges of finding qualified personnel, prompting a need for greater efficiency and effectiveness through automation. Freesmeyer emphasizes the importance of leveraging digital tools like the digital thread, connecting design, purchasing, and manufacturing processes to achieve more with fewer resources in response to the evolving landscape of agricultural labor.

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