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Press Release
June 3, 2024

aPriori Drives Automotive Innovation as Gold Sponsor of the Karlsruhe Institute of Technology’s (KIT) KA-RaceIng Team

MUNICH, GERMANY aPriori today announced its Gold Sponsor support for the KA-RaceIng Team, a student-run organization that designs, builds, and competes in education-focused motorsports events globally. Located at the Karlsruhe Institute of Technology (KIT), the KA-RaceIng Team enables students to gain practical experience across the entire automotive development process.

KA-RaceIng is fielding three teams this season, and each team acts like an independent company responsible for all facets of design, production, and maintenance. The KA-RaceIng program also provides students with insights from industry professionals to complement their hands-on learning. The teams are scheduled to compete in Formula Student races in Austria, Hungary, and Germany.

“We are proud to support the KA-RaceIng Team and the group’s future engineering leaders,” said Scott Adams, Senior Vice President of International Sales, aPriori. “The KA-RaceIng Team reflects KIT’s focus on pioneering advances that also address real-world requirements for cost, sustainability, speed-to-market, and more. We are excited to share our expertise in optimizing automotive products for performance, profitability, and other key business targets with the KA-RaceIng students.”

A model of a KA-RaceIng race car with aPriori sponsorship logo.

A model of a KA-RaceIng race car with aPriori sponsorship logo.

KIT is one of Europe’s largest science institutions and is Germany’s only university of excellence with a national large-scale research sector. The university’s goal is to help manage global challenges by pioneering research in energy, information, and mobility.

About the KA-RaceIng Team

The KA-RaceIng team is a university group at the Karlsruhe Institute of Technology that designs, builds, and competes in education-focused motorsports events globally. Within one year, the KA-RaceIng team will proceed through the entire automotive development process to manufacture three powerful race cars. Each of the three KA-RaceIng teams is scheduled to participate in Formula Student – one of the largest worldwide technical competitions for students. Each KA-RaceIng team of nearly 90 members is organized like a small company. KA-RaceIng student leaders also receive support from their alumni committee, who share their own experiences. This committee advises the current teams throughout the season and promotes an ongoing connection with more than 700 past team members.

About aPriori

aPriori provides a unique, end-to-end digital twin solution that empowers manufacturers to unlock and identify new opportunities rapidly for innovation, growth, cost savings, and sustainability. With aPriori, customers achieve a ~600% ROI within three years and payback within six months of adopting our software platform. And companies use our automated manufacturing insights to reduce product cost, improve productivity, and reduce their products’ carbon footprint. aPriori also boosts manufacturers’ digital thread investments to deliver business value at scale, increase agility, and minimize risk. To learn more about aPriori’s cloud and on-premise solutions, visit

aPriori U.S. Media Contact

Alex Wallace
Associate Director of Public Relations
[email protected]

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