press releases

Guy Langley Joins aPriori Management Team

Industry Veteran with 30 Years of Software & Technology Experience to Help Extend a Growing Business in Europe, Middle East & Africa Markets

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CONCORD, MA – Sept 5, 2017 – aPriori, the leading provider of automated product cost management (PCM) software solutions, announces today the hiring of Guy Langley to lead aPriori’s Europe, Middle East & Africa (EMEA) business region.

aPriori Technologies has been experiencing significant growth in the EMEA region and is fortunate to have an experienced senior executive of Mr. Langley’s caliber join the sales management team. He brings with him a highly successful career leading international sales at technology companies such as Siemens Industry Software, PeopleSoft and JD Edwards and will be invaluable addition for guiding the success of our customers and further accelerating aPriori’s growth in the region.

Product Cost Management (PCM) is growing rapidly as major manufacturing companies face significant challenges and business pressures from an increasingly global marketplace. Mr. Langley’s extensive background at world-class technology companies and start-up companies in the EMEA and APAC regions will provide him with the strategic insight necessary to scale and manage aPriori’s fast expanding European business.

“My experience has taught me that the cornerstone of success for any business is intense focus on customer success,” remarked Mr. Langley. “I have observed that this philosophy permeates the entire aPriori culture, and I am looking forward to working with our customers in the EMEA region to achieve their strategic product cost management goals. I’m also excited about the prospect of introducing PCM to new companies that are just starting to investigate the adoption of this important business strategy.”

Vice President of Global Sales, Scott Carlyle, had this to say about the company’s latest talent acquisition, “Guy represents the consummate software technology business professional. We are very fortunate to have him join our organization. Guy has proven in the past that he has a great ability to build large successful teams in the European region. As aPriori and the PCM market accelerates, Guy’s skills will have a profound effect on our customer’s success and our continued growth in the EMEA Region.”

About aPriori

aPriori software and services generate hard-dollar product cost savings for discrete manufacturing and product innovation companies. Using aPriori’s real-time product cost assessments, employees in engineering, sourcing and manufacturing make more-informed decisions that drive costs out of products pre- and post-production. With aPriori, manufacturers launch products at cost targets, maximize savings in re-work projects and avoid overpaying for sourced parts. To learn more about aPriori and its product cost management solutions and services, visit or call 1.978.371.2006. To see an overview demonstration of aPriori, click here.

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aPriori and aPriori Technologies are registered trademarks of aPriori Technologies Inc. All other trademarks, registered trademarks or service marks belong to their respective holders.


Rick Burke

Vice President, Marketing


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